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Sarah LaDart-Petrea
Economic Development, Policy, & Strategic Planning.
10 YEARS ECONOMIC DEVELOPMENT
+ 7 YEARS CITY GOVERNMENT
+ 7 YEARS SMALL BUSINESS OWNER
+ 5 YEARS NON-PROFIT
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A career of economic and community development engagement creating an established regional network. Ability to deliver information in a clear and comprehensible manner. Strong background in relationship management, team building, business acumen, and interfacing with professionals of all levels. Skilled at problem-solving, communicating with diverse opinions, and working with the team to negotiate solutions. Adept in planning, organizing, and implementing projects from conception to completion. Proven success in cross-departmental project management, economic development programs, budgeting and management, and operational services.
Worked with the community, City Council, and the Finance and Community Development Departments to rewrite Milton's alcohol ordinance. Successfully opened the City to new opportunities, including a micro-brewery and micro-distillery, while respecting the rural heritage Milton desires.
Active roll in two 5-year strategic plans, and on the leadership team for the latest iteration. With a consultant, several department heads, and senior leadership, we created a five-year working document that matched initiatives with financials.
Lead Economic Develpment and Marketing Study with RKG & Associates.
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2014-2021
City of Milton, Georgia
Economic Development Manager
Created and executed the Strategic Plan and annual budget for department
Revised City Ordinances to compliment/ease barriers for the business community
Rewrote Chapter 4 - Alcoholic Beverages of City Ordinance in 2020
Managed Economic Development and Marketing Study
Charged with seeking inefficiencies at City Hall and proposing a solution
Wrote Council communication policies
Leadership team for our 2021-2026 Strategic Plan; adopted by Council March 2021
Facilitated relationship between Milton Parks & Rec and the YMCA
Led the merger of Milton Business Assoc and the North Fulton Chamber to create the Milton Business Council
Communicated with and presented to City Council
Maintained relationships with local and regional press outlets
Engaged by Mayor, Council, and City Management for special projects
Created Milton Public Arts Council and assisted their transition to the Milton Arts Council
Acquired piece of World Trade Center
Leadership team for City Hall grand opening celebration
Managed relationships with area partners including elected officials, the North Fulton Chamber, Metro Atlanta Chamber, Development Authorities, CIDs, and utilities
Completed ICMA "Effective Supervisory Practices”
2009-2017
Vroom Digital, LLC
Partner & Project Manager
Created and registered business LLC
Managed QuickBooks and filing taxes
Processed payroll using ADP
Managed attorney/legal relations
Managed client contracts
Responsible for minor website updates
2011-2013
Progress Partners (PP) of North Fulton
Director of Economic Development
Assisted in the development and creation of PP
Identified funding sources, developed agreements, and executed contracts resulting in over $1M in pledges
Developed PP brand and website
Collaborated with partners on regional/state projects including relocations, internal growth, and business retention
Managed budget and approved all expenditures
Managed and produced all Partner events
2008-2013
Greater North Fulton Chamber of Commerce
Project Manager
Administrator for Leadership North Fulton
Managed and created communications for members and Board
Managed and create social media accounts
Planned, organized, raised funds, and negotiated contracts for multiple events including the Annual Chairman’s Gala
2009 Kennesaw State University
Master of Business Administration
Leadership and Marketing
2007 University of Tennessee
Bachelor of Science in Business Administration
Marketing and International Business
Member at Athens Country Club
The Drake House-Advisory Council (2018-2020)
Milton Arts Council, Inc - Founding member
North Fulton Hospital Women's Advisory Board (Co-Chair 2010-2013, 2015)
ARC’s Art Leaders of Metro Atlanta (2017)
Regional Leadership Institute (2012)
Leadership North Fulton (2010)
Peachtree Presbyterian Wedding Guild (2009 - 2020)
St. Joseph's Hospital Wings of Mercy Committee (2013)
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